With the addition of our new product TouchAssist, TouchCommerce virtual assistant offering, we want to back up a little and take time to explain the basics of what virtual assistants are. Once you see how they work to deliver efficient yet effective customer care, you'll catch our excitement over the new opportunities our clients have.
By Bernard Louvat, President and CEO, TouchCommerce
“Human interactions are declining with the rise of digital channels and will become a rarity and more valuable. Therefore, if you can apply human interaction at a defining moment for a customer, it will have a far greater impact.”(Gartner)