TouchCommerce unveils Total Gym® as mobile chat customer gaining momentum.
AGOURA HILLS, Calif. – April 10, 2014 – TouchCommerce, the innovative leader in custom online engagement solutions for market leading brands, today announced a new release of its mobile chat offering. The company also announced that Total Gym Fitness, the world’s leading privately-held supplier of functional and bodyweight training equipment, is using its technology and already starting to achieve notable results with TouchCommerce’s mobile chat solution.
As marketing technology expands, marketers will find new trends crop up on how to optimize the buyer experience for their products and services. George Skaff shares his expert insight on why certain trends are happening in the website buyer experience and what you should be aware of.
TouchCommerce's VP of Solutions Planning, Analytics and Optimization shares her take on the story-telling component in data analysis in this feature article from the March print issue of DM News (aka Direct Marketing News).