eMarketing Paris 2013: How TouchCommerce Engages Customers (interview is in French)
Olivier Maire, vice president of Sales, TouchCommerce Europe, recently attended an eMarketing Paris 2013 conference. He was interviewed by a webTV station to talk about how our solutions help engage customers and help them in their purchasing decisions. (This interview is in French.)
What is Conversion
Conversion Marketing defined: The art of fully optimizing and continually improving online conversion utilizing a variety of expertly managed engagement techniques. Conversion can mean many things to many different industries and TouchCommerce delivers no matter the metric.
A Trusted Pay for Performance Model – TouchCommerce
TouchCommerce CEO and the VP of Analytics & Optimization explain the unique pay for performance offering available only from TouchCommerce. This superior P4P method of calculating incremental revenue aligns with client goals allowing for continual site optimization benefits.
TouchCommerce VP of QA & Customer Satisfaction, and the Sr. VP of Operations explain how TouchCommerce helps companies build brand loyalty and improve customer satisfaction while maintaining a superior customer experience.
Efficiency Of Chat - Dan McManus
TouchCommerce Sr. Vice President of Operations explains how utilizing online chat can reduce call center volume, increase customer satisfaction and ultimately increase online revenue.
Fully Managed Services, Not Simply Software
TouchCommerce VP of Project Management and Deployment and the Sr. VP of Operations explain how TouchCommerce delivers a fully-managed program to customize the integration of the TouchCommerce solution in order to drive increased conversions online.
Voice of the Customer
TouchCommerce VP of QA & Customer Satisfaction, and the Sr. VP of Operations talk about how TouchCommerce captures Voice of the Customer feedback and how it is used to continually optimize the customer experience and functionality of websites to drive increased conversions.
TouchCommerce CEO explains the unique offering TouchCommerce brings to the market with a comprehensive Conversion Marketing suite of services called Conversion as a Service™. This fully outsourced solution in a pay for performance business model, provides guaranteed conversion lift for enterprise level ecommerce, telecommunications, and financial services companies.